Job description
Role Overview:
Were seeking a skilled Ads Manager with hands-on experience in running international ad campaigns and cloaking techniques. You’ll be responsible for launching, optimizing, and scaling paid campaigns across multiple platforms while ensuring compliance and efficiency.
Key Responsibilities:
- Plan, execute, and scale ad campaigns across platforms (Meta, Google, TikTok, etc.) targeting global markets
- Set up and manage cloaking systems to ensure campaign delivery and compliance
- Analyze campaign performance and continuously optimize for CTR, CPC, CPA, and ROAS
- Collaborate with content and design teams to create high-converting ad creatives
- Monitor accounts to prevent bans and stay ahead of platform policy changes
- Run A/B tests to improve performance and conversion rates
- Generate performance reports and insights for leadership
Requirements:
- 3–5 years of paid ads experience, especially in international markets
- Proven expertise in cloaking tools, tactics, and tracking setups
- Strong knowledge of ad platforms and their policies
- Solid understanding of funnels, landing pages, and conversion metrics
- Ability to manage budgets and deliver ROI-positive campaign
- Quick problem-solving skills and a data-driven mindset
Nice to Have:
- Experience with blackhat/greyhat affiliate marketing (with discretion)
- Familiarity with tools like Red Track, Voluum, or Bemob
- Ability to scale ad spends profitably across geographies
